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Political Marketing in the United States

Political Marketing in the United States

Jennifer Lees-Marshment

Jennifer Lees-Marshment, Brian Conley, Kenneth Cosgrove. Khermouch, G. ( 1993, May 17). All Snapple needs is love—and a dash of cleverness. Brandweek , 44–46. Lees-Marshment,J. (2001). Political marketing and British political parties.
The Political Marketing Revolution: Transforming the ...

The Political Marketing Revolution: Transforming the ...

Jennifer Lees-Marshment

Transforming the Government of the UK Jennifer Lees-Marshment. Lees- Marshment, J. (2001c), 'Comprehensive Political Marketing: What, How and Why', Proceedings of the Academy of Marketing Conference, Cardiff University, 2-4 ...
Routledge Handbook of Political Marketing

Routledge Handbook of Political Marketing

Jennifer Lees-Marshment

Jennifer Lees-Marshment. Routledge, 96–112. Kohli,A.K. and Jaworski, B.J. ( 1990) 'Market orientation: the construct, research propositions, and managerial implications', Journalof Marketing 54,2: 1–18. Kotzaivazoglou, I. and Zotos,Y. ( 2010) ...
Canadian Democracy from the Ground Up: Perceptions and ...

Canadian Democracy from the Ground Up: Perceptions and ...

Elisabeth Gidengil

Giasson, Thierry, Jennifer Lees-Marshment, and Alex Marland. 2012. “ Challenges for Democracy.” In Political Marketing in Canada, edited by Alex Marland, Jennifer Lees-Marshment, and Thierry Giasson, 241-56. Vancouver: UBC Press.
The Routledge Companion to Nonprofit Marketing

The Routledge Companion to Nonprofit Marketing

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Butler, G. (2006) Deputy editor of the UK BBC Politics Show, interviewed by Jennifer LeesMarshment, London (April). Campbell, A. (2005) interviewed by Jennifer Lees-Marshment 6 October, London. Cotrim Maciera, J. (2005) 'Change to win?
Global Political Marketing

Global Political Marketing

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Jennifer Lees-Marshment, Chris Rudd, Lecturer in Political Science Chris Rudd, Jesper Stromback. and R. Scullion (eds) Voters or Consumers: Imagining the Contemporary Electorate, Newcastle, UK: Cambridge Scholars Publishing.
Political Marketing: Principles and Applications

Political Marketing: Principles and Applications

Jennifer Lees-Marshment

This book is supported by an online resource site, www.political-marketing.org/, which is annually updated with new academic literature, audiovisual links and websites that provide further reading and links to clips for use in teaching ...
Political Marketing and British Political Parties: Second ...

Political Marketing and British Political Parties: Second ...

Jennifer Lees-Marshment

The first edition of this book demonstrated that British political parties now attempt to offer a complete product that will appeal to a majority of voters, rather than being influenced by a political ideology and firm belief system.
Current Issues in Political Marketing

Current Issues in Political Marketing

Jennifer Lees-Marshment

A Conceptual Model of Political Market Orientation Robert P. Ormrod SUMMARY. This article proposes eight constructs of a conceptual model of political market orientation, taking inspiration from the business and political marketing literature.
Lees' Loss Prevention in the Process Industries: Hazard ...

Lees' Loss Prevention in the Process Industries: Hazard ...

Frank Lees

Table A14.47 Leak sources on closed process plant (after A. W. Cox, Ang and Lees, 1990; reproduced by permission of the Institution of Chemical Engineers) Table A 14.48 Leak sources for plants and activities with open surfaces, etc.
The Lees of Virginia: Seven Generations of an American Family

The Lees of Virginia: Seven Generations of an American Family

Paul C. Nagel

In The Lees of Virginia, Paul Nagel chronicles seven generations of Lees, from the family founder Richard to General Robert E. Lee, covering over two hundred years of American history.
Waiting for Dizzy: Fourteen Jazz Portraits

Waiting for Dizzy: Fourteen Jazz Portraits

Gene Lees

[Lees] is the most readable jazz writer alive.--The Observer (London)
James Lees-Milne: The Life

James Lees-Milne: The Life

Michael Bloch

James Lees-Milne (19081997)known to friends as Jimis remembered for his work for the National Trust, rescuing some of England's greatest architectural treasures, and for the vivid and entertaining diaries which have earned him a reputation ...
Modern Rhyming Dictionary

Modern Rhyming Dictionary

Gene Lees

A modern classic! Written by renowned lyricist Gene Lees, this book contains fascinating, creative and clear techniques for writing lyrics. Invaluable to the beginner, it will prove beneficial to professionals, poets, and teachers.
Singers and the Song II

Singers and the Song II

Gene Lees

Gene Lees is probably the best jazz essayist in America today, and the book that consolidated his reputation was Singers and the Song, which appeared in 1987. Now this classic volume is being rereleased in an expanded edition.
Roman Mornings

Roman Mornings

James Lees-Milne

In eight illuminating chapters we have the history of the Eternal City--Ancient Roman, Early Christian, Romanesque, Renaissance, Baroque, and Rococo--the history of the buildings themselves, and Lees-Milne's inspired description and ...
Diaries, 1971-1983

Diaries, 1971-1983

James Lees-Milne

Funny, indiscreet, candid, touching and sharply observed, this second compilation from James Lees-Milne's celebrated diaries covers his life during his sixties and early seventies, when he was living in Gloucestershire with his formidable ...
Cats of Any Color: Jazz Black and White

Cats of Any Color: Jazz Black and White

Gene Lees

Tracing the jazz world's shifting attitude towards race, many of the stories Lees tells are inspiring--Brubeck cancelling 23 out of 25 concert dates in the South rather than replace black bass player Eugene Wright, or Silver insisting that ...
Meet Me at Jim & Andy's: Jazz Musicians and Their World

Meet Me at Jim & Andy's: Jazz Musicians and Their World

Gene Lees

Gene Lees, author of the highly acclaimed Singers and the Song, offers, in Meet Me at Jim & Andy's, another tightly integrated collection of essays about postwar American music.
Lees' Loss Prevention in the Process Industries: Hazard ...

Lees' Loss Prevention in the Process Industries: Hazard ...

Frank Lees

The explosion at ApplebyFrodingham steelworks Scunthorpe, 4 November 1975. HM Stationery Office, London. Health and Safety Executive, 1976b. The Explosion at Laporte Industries Ltd, Ilford 5 April 1975. HM Stationery Office, London.
Kiss of Darkness:

Kiss of Darkness:

Jennifer St. Giles

T ODAY B ESTSELLING A UTHOR Jennifer St. Giles/ J.L.Saint/ Jennifer Saints might have a split personality.Or asanurseand mother of three, she knows howto multitask. She writesin a number of genres from gothic historicals, paranormal ...
Touch a Dark Wolf:

Touch a Dark Wolf:

Jennifer St. Giles

T ODAY B ESTSELLING A UTHOR Jennifer St. Giles/ J.L. Saint/ Jennifer Saints might have a split personality. Orasa nurse and mother of three, she knowshow to multitask. She writes in a number of genres from gothic historicals, paranormal ...
Wrapped

Wrapped

Jennifer Bradbury

Jennifer Bradbury. PRAISE FOR JENNIFER BRADBURY “Bradbury weaves Egyptology, Napoleonic conquest and a flirtation with the supernatural into a spy thriller. . . . [Jane] Austen fans who wish her characters would get up off their settees ...
Jennifer Crusie Bundle: Getting Rid of Bradley\Strange ...

Jennifer Crusie Bundle: Getting Rid of Bradley\Strange ...

Jennifer Crusie

"Wonderful, fresh, funny, tender, outrageous..." says Booklist of Jennifer Crusie, whose wry, witty romantic comedies have made her a New York Times bestseller.
Det Danske bogmarked

Det Danske bogmarked

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634 890 3' Drasfcaa, Jennifer: The quest for equivalence : on translating V ilion / [ by] Margaret Jennifer Kewley Draskau. - •[Charlottenlund) : [Margaret Jennifer Kewley Draskau] ; Kbh. : i kommission hos Atbeneum, [1987]. - III, 370 sider ; 24 ...

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